Rule 01
Learn by making
Every course ends in something real you keep — a painting, a table, a short film. Watching is only half of it.
Start your first lesson
★ 4.9 · 12,480 students
Lesson 00 · Your first sketch
Sharpening pencils…Setting up the studio…Lesson one is readyLoading000
Primerp. 01
Turning to
Home
Primer · About
We started Primerwith a sketchbook.
Primer began on a studio floor: one painter, one phone taped to a shelf and forty people who sent back photos of their paintings. It still works the same way — short lessons, a real project and a teacher who marks it.
Since 2019 · 12,480 students · ★ 4.9 average
every project gets marked uplesson one, planned hereOur story
Three pagesfrom our notebook.
We still keep the notebook. These are the pages we come back to.
- 2019
One teacher, one camera
Lena filmed a painting course on her studio floor with a phone taped to a shelf. Forty people finished it — and every one of them sent her a photo of their painting.
- 2022
Feedback on every project
We stopped counting views and started counting finished projects. Every course got a teacher who marks your work: notes drawn on it and a short video back within five days.
- 2026
12,480 students
Seven schools and eight teachers who still do the work every week, and a growing pile of finished paintings, tables, dinners and short films.
What we believe
Four ruleswe teach by.
- Rule 02
Short lessons
6 to 15 minutes each, filmed close and from above, so you can watch one and then go and do it.
- Rule 03
Real teachers
Painters, chefs and makers who still do the work every week — not presenters reading a script.
- Rule 04
Feedback, always
Send a photo of your work and your teacher marks it up: notes drawn on it and a short video back within 5 days.
Pick a skill.Make something real.
Primer · About
We started Primerwith a sketchbook.
Primer began on a studio floor: one painter, one phone taped to a shelf and forty people who sent back photos of their paintings. It still works the same way — short lessons, a real project and a teacher who marks it.
Since 2019 · 12,480 students · ★ 4.9 average
every project gets marked uplesson one, planned hereOur story
Three pagesfrom our notebook.
We still keep the notebook. These are the pages we come back to.
- 2019
One teacher, one camera
Lena filmed a painting course on her studio floor with a phone taped to a shelf. Forty people finished it — and every one of them sent her a photo of their painting.
- 2022
Feedback on every project
We stopped counting views and started counting finished projects. Every course got a teacher who marks your work: notes drawn on it and a short video back within five days.
- 2026
12,480 students
Seven schools and eight teachers who still do the work every week, and a growing pile of finished paintings, tables, dinners and short films.
What we believe
Four ruleswe teach by.
- Rule 01
Learn by making
Every course ends in something real you keep — a painting, a table, a short film. Watching is only half of it.
- Rule 02
Short lessons
6 to 15 minutes each, filmed close and from above, so you can watch one and then go and do it.
- Rule 03
Real teachers
Painters, chefs and makers who still do the work every week — not presenters reading a script.
- Rule 04
Feedback, always
Send a photo of your work and your teacher marks it up: notes drawn on it and a short video back within 5 days.
Pick a skill.Make something real.
Primer · About
We started Primerwith a sketchbook.
Primer began on a studio floor: one painter, one phone taped to a shelf and forty people who sent back photos of their paintings. It still works the same way — short lessons, a real project and a teacher who marks it.
Since 2019 · 12,480 students · ★ 4.9 average
every project gets marked uplesson one, planned hereOur story
Three pagesfrom our notebook.
We still keep the notebook. These are the pages we come back to.
- 2019
One teacher, one camera
Lena filmed a painting course on her studio floor with a phone taped to a shelf. Forty people finished it — and every one of them sent her a photo of their painting.
- 2022
Feedback on every project
We stopped counting views and started counting finished projects. Every course got a teacher who marks your work: notes drawn on it and a short video back within five days.
- 2026
12,480 students
Seven schools and eight teachers who still do the work every week, and a growing pile of finished paintings, tables, dinners and short films.
What we believe
Four ruleswe teach by.
- Rule 01
Learn by making
Every course ends in something real you keep — a painting, a table, a short film. Watching is only half of it.
- Rule 02
Short lessons
6 to 15 minutes each, filmed close and from above, so you can watch one and then go and do it.
- Rule 03
Real teachers
Painters, chefs and makers who still do the work every week — not presenters reading a script.
- Rule 04
Feedback, always
Send a photo of your work and your teacher marks it up: notes drawn on it and a short video back within 5 days.
Pick a skill.Make something real.
Lesson 05 · Teachers
Taught by peoplewho do it for a living.
Painters, chefs, makers and directors who still do the work every week, and mark yours themselves.
Meet every teacher
01 / 08See Lena's course
Lena Hart Painter — Shows in Berlin and Lisbon. Paints big, scrapes a lot and teaches you to stop being careful.
14 years doing it3,214 studentsPoint at a card to meet the teacher
Lesson 05 · Teachers
Taught by peoplewho do it for a living.
Painters, chefs, makers and directors who still do the work every week, and mark yours themselves.
Meet every teacher
PaintingLena HartPainterShows in Berlin and Lisbon. Paints big, scrapes a lot and teaches you to stop being careful.
14 years doing it3,214 students
See Lena's course
CookingMarco BelliniHead chefTwenty years on the line in Milan and London. Every lesson is filmed during a real service.
20 years doing it4,870 students
See Marco's course
DesignSofia LindDesignerRuns a small print studio in Stockholm. Teaches the rules first, then when to break them.
12 years doing it2,960 students
See Sofia's course
WoodworkTom KellerFurniture makerBuilds tables to order in a barn outside Bristol. Hand tools only, no shortcuts.
18 years doing it1,845 students
See Tom's course
FilmInes MoreauDirectorTwo festival shorts and a lot of music videos, most of them shot on borrowed gear.
11 years doing it2,130 students
See Ines's course
PhotographyDaniel WeissPhotographerShoots on film for magazines and still develops every roll in his kitchen.
16 years doing it2,480 students
See Daniel's course
DesignHana ItoPackaging designerDesigns boxes for small food and beauty brands. Brings real dielines to every lesson.
9 years doing it1,120 students
See Hana's course
WritingClara MossNovelistThree novels, one prize and a weekly writing group she has run for ten years.
10 years doing it3,560 students
See Clara's course
Lesson 05 · Teachers
Taught by peoplewho do it for a living.
Painters, chefs, makers and directors who still do the work every week, and mark yours themselves.
Meet every teacher
01 / 08See Lena's course
Lena Hart Painter — Shows in Berlin and Lisbon. Paints big, scrapes a lot and teaches you to stop being careful.
14 years doing it3,214 studentsPoint at a card to meet the teacher
Lesson 07 · Students
What studentsmade with it.
4.9
average course ratingfrom 12,480 students
Marked by LenaI hadn't painted since school. Six weeks later one of my canvases is hanging in our hallway and people ask where I bought it.
Result: First painting sold
Short lessons I could do on the train, and a teacher who actually read my pages. I finished a story for the first time.
Result: Story published
Marco's knife lesson alone was worth it. I cook every night now and dinner takes half the time it used to.
Result: Cooks 6 nights a week
Marco's knife lesson alone was worth it. I cook every night now and dinner takes half the time it used to.
Result: Cooks 6 nights a week
Marked by TomI built a table in my garage with four hand tools. Tom's videos show every mistake before you make it.
Result: First table built
The feedback on my poster was more useful than a year of YouTube. It went to a real printer and I got the proof back.
Result: Now freelancing
The feedback on my poster was more useful than a year of YouTube. It went to a real printer and I got the proof back.
Result: Now freelancing
I developed my first roll in the bathroom with the lights off. The lesson on metering finally made it click.
Result: 12-print series
Marked by ClaraShort lessons I could do on the train, and a teacher who actually read my pages. I finished a story for the first time.
Result: Story published
Lesson 07 · Students
What studentsmade with it.
4.9
average course ratingfrom 12,480 students
Marked by LenaI hadn't painted since school. Six weeks later one of my canvases is hanging in our hallway and people ask where I bought it.
Result: First painting sold
Marco's knife lesson alone was worth it. I cook every night now and dinner takes half the time it used to.
Result: Cooks 6 nights a week
Marked by SofiaThe feedback on my poster was more useful than a year of YouTube. It went to a real printer and I got the proof back.
Result: Now freelancing
Short lessons I could do on the train, and a teacher who actually read my pages. I finished a story for the first time.
Result: Story published
Lesson 07 · Students
What studentsmade with it.
4.9
average course ratingfrom 12,480 students
Marked by LenaI hadn't painted since school. Six weeks later one of my canvases is hanging in our hallway and people ask where I bought it.
Result: First painting sold
The feedback on my poster was more useful than a year of YouTube. It went to a real printer and I got the proof back.
Result: Now freelancing
I built a table in my garage with four hand tools. Tom's videos show every mistake before you make it.
Result: First table built
Marco's knife lesson alone was worth it. I cook every night now and dinner takes half the time it used to.
Result: Cooks 6 nights a week
Marked by ClaraShort lessons I could do on the train, and a teacher who actually read my pages. I finished a story for the first time.
Result: Story published
I developed my first roll in the bathroom with the lights off. The lesson on metering finally made it click.
Result: 12-print series
Coloured in0%Finished piece
Final lesson · Start today
Your first lessonis free.
Pick any course and watch the first lesson today. No card, no catch.
★ 4.9 · 12,480 students · 14-day money back
Takes ten seconds
Coloured in0%Finished piece
Final lesson · Start today
Your first lessonis free.
Pick any course and watch the first lesson today. No card, no catch.
★ 4.9 · 12,480 students · 14-day money back
Coloured in0%Finished piece
Final lesson · Start today
Your first lessonis free.
Pick any course and watch the first lesson today. No card, no catch.
★ 4.9 · 12,480 students · 14-day money back